To spread awareness of the illegal wildlife trade & mobilise the global community to download Taronga Zoo’s Wildlife Witness app, we developed ‘Lend your Eyes to the Wild’.
A multi-channel campaign activated across print, digital & social, ‘Lend your Eyes to the Wild’ incorporated emotive, evocative imagery that encouraged the public to ‘Lend their eyes’ to the plight of endangered wildlife.
We conceptualised and launched a creative brand platform for Australian made, The Cider Lab.Branding//Print//Digital
The search for the new Face of Reef.Print// Digital// Social
We told true employee stories in a campaign designed to drive WesTrac recruitment efforts.Digital// Social
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