To spread awareness of the illegal wildlife trade & mobilise the global community to download Taronga Zoo’s Wildlife Witness app, we developed ‘Lend your Eyes to the Wild’.
A multi-channel campaign activated across print, digital & social, ‘Lend your Eyes to the Wild’ incorporated emotive, evocative imagery that encouraged the public to ‘Lend their eyes’ to the plight of endangered wildlife.
We reinvigorated the communication strategy & social presence of an iconic Australian brand.Digital//Social//Retail
We conceptualised & launched a new infant & toddler formula, then rolled out all new creative across TV, print, social & instore.Branding//Packaging//Digital//Social//TVC//Retail
We conceptualised & developed a new creative platform & social strategy for one of Australia’s leading stroller innovators.Print//Digital//Social
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